It started with stress
Two businesses. A newborn baby. A global pandemic. For our founder, Adam, the stress intensified each day. Between sleepless nights, a restless mind, and the looming uncertainty around the world, feeling any relief was about as likely as seeing fully stocked shelves of toilet paper in March 2020.
One powerful plant changed everything
Around this time, Adam's best friend (now co-founder), Robert, introduced him to a magical little plant—no, not that kind. It was Kava Kava, a powerful shrub native to the Pacific Islands.
Kava Kava is a centuries-old natural remedy used amongst Pacific Islanders. It's an Earthy-tasting drink known for its relaxing properties and is enjoyed in medicinal, ceremonial, and social settings.
Within minutes of drinking Kava for the first time, Adam felt his mountain of stress melt right out of his shoulders.
Relief was possible, but it tasted like dirt
Kava's naturally bitter taste was hard to ignore. Adam and Robert experimented with homemade tonics to make Kava more palatable, but if they were going to share this drink with the world, it'd have to taste better than their cocktail of storebought juices.
They turned to the experts: a leading scientist to perfect the ingredients and dosages, and a beverage scientist to mix up the best-tasting stress relief tonic. A few dozen recipe tweaks later, they nailed it.
Fun fact! In the Tongan language, "kava" translates to bitter.
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